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CDW Merchants Blog

I spy with my Visual Merchandising Eye

Louis Vuitton Extruded Risers

Posted by: admin Tuesday, September 22nd, 2015 .





New Louis Vuitton monogrammed windows at Hong Kong Times Square takes on classic yet whimsical risers based off the iconic LV print. From the top view, you can see that the profile of each riser comes from LV’s icons. The tilting of risers and use of red/pink with black/white give creates a graphic composition. They also work well when positioned with mannequins in store.

Orignal post here

Nesting Box’s Branded Packaging

Posted by: admin Friday, September 18th, 2015 .




Nesting Box is a packaging concept made by Ksenia Alimova that highlights homemade bird houses and the people who put them together. Packaging utilizes a typical corrugated box that is covered with branded graphics. The concept itself matches with the experience that the product would offer.

Orignal post here

Apple Watch Blooms in Selfridges

Posted by: admin Tuesday, September 15th, 2015 .





Apple’s newest windows takes their Apple Watch to a whole new level. Their product know for it’s modern revolution of a watch is placed with larger than life flowers. It elevates their product while capturing other people’s eyes when passing by.

Orignal post here


jcoco Pop-up Shop

Posted by: CDW Staff Tuesday, September 15th, 2015 .

The colorful floral mobile really ties in the whole space giving the look of the store to be alive but not overwhelming.Their chocolate packaging is also utilized as an eye-catching wall display. They translate the design from their packaging into their store design.


Orignal post here

Pop-Up Bookstore for Sonia Rykiel

Posted by: admin Monday, September 14th, 2015 .


Sonia Rykiel opens a pop up store in London with a book store theme. It embodies recognizable items that remind one of a cafe with a vintage vibe. Mix that theme with bold colors and patterns and you get a completely different experience. A very vibrant and eye catching space.

Orignal post here

Endless Summer @ Brooks Brothers

Posted by: CDW Staff Tuesday, July 14th, 2015 .


Brooks Brothers is embracing the summer season with their new window displays. The boardwalk and sand piles capture the feel of the beach. Add in some natural elements and warm spotlights and you got a relaxing summer escape.

Adidas Brings the Tennis Court Inside

Posted by: CDW Staff Friday, June 26th, 2015 .

Adidas is really embracing the outdoors, by bringing the experience inside their London flagship store. Their concept was inspired by the tennis court and their new Stan Smith campaign “For Every Court“. Adidas gives Nike’s 2014 display a run for their money, juxtaposing London’s urban cityscape with 100 square meters of artificial grass.

The store exterior displays large window graphics on both sides as homage to Stan Smith and the tennis court. The graphics frame their display stands which bring in depth and contrasting materials. Continuing with the urban theme, the exterior displays are utilized inside as graphics that overlook their built in seating. They include concrete staircases that hold Adidas’s footwear. Awesome job blending the outdoors inside.

Orignal post here

Polo Ralph Lauren Flagship Store

Posted by: CDW Staff Tuesday, June 9th, 2015 .

Ralph Lauren‘s flagship store at Fifth Avenue, New York redefines what a store can be. We enjoy the different colors and texture of wood which works well with the Ralph Lauren brand. The architecture and use of rustic furnishing changes the store into a cabin-like resort and adds to the retail experience. Truly great inspiration to potential store concepts.

Orignal post here


CDW Merchants @ GlobalShop

Posted by: CDW Staff Tuesday, April 14th, 2015 .

Levi’s Commuter

Posted by: CDW Staff Tuesday, April 14th, 2015 .

We dig the natural pine and hot rolled steel look of these boxes and stands at Levi’s right now. Definitely a unique way of displaying marketing print in a window. The best part of these fixtures is that the pieces can be retrofitted later down the road and reused throughout the store to hold product. Overall a great design and branded look for Levi’s.

See our Instagram post here!

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