Category Archives: curtain

What’s behind the curtain at retail?

Posted on August 15, 2011 by admin

Most of us think of curtains in the traditional sense with drapes of fabric used to give shade to our windows. In visual merchandising the use of a “curtain” can be widely interpreted and help lend excitement to a store … Continue reading →

Posted in beaded curtains, beads, CDW Merchants, curtain, fabric panels, Gap, Henri Bendle, Sears, Urban Outfitters | Leave a comment

Levi’s shines the light on curves

Posted on November 1, 2010 by admin

Promoting its new jeans fit for curvier figures, Levi’s used light bulbs and tape measure curtains to say “hotness comes in all shapes and sizes”. It’s a simple campaign with a clear, direct message and the additional of large scale … Continue reading →

Posted in CDW Merchants, curtain, jeans, Levi's, Lighting, lights | Leave a comment