Category Archives: Gap

The Gap is Stringing Us Along…

The Gaps windows are bright, colorful and graphic this holiday! With tree silhouettes in lights, tape, and gift cards these layered windows, filled with wrapped boxes tied with bright colored yarn, have a young urban feel about them. We love … Continue reading

Posted in bikes, dimensional letters, Gap, gift cards, holiday, lights, Lion Brand Yarn, tape, wrapped boxes | 1 Comment

Black, White & Red All Over

We’ve seen the black, white and red color story before. Which is exactly why we had to stop and double take these windows at White House/Black Market. Lovely trunks in the window along with understated black beaded curtains and a … Continue reading

Posted in beaded curtains, black and white, Gap, props, White House/ Black Market | Leave a comment

What’s behind the curtain at retail?

Most of us think of curtains in the traditional sense with drapes of fabric used to give shade to our windows. In visual merchandising the use of a “curtain” can be widely interpreted and help lend excitement to a store … Continue reading

Posted in beaded curtains, beads, CDW Merchants, curtain, fabric panels, Gap, Henri Bendle, Sears, Urban Outfitters | Leave a comment

Its all about the paper!

The current trend in windows is paper – as lanterns, garlands and flower fans they have been seen around town in a number of store windows. Free People hung paper vine garlands for a jungle like effect which adding a … Continue reading

Posted in colorful, Free People, Gap, garland, Kate Spade, Lucky Brand, paper, paper flowers, paper lanterns, trendspotting | Leave a comment

Banners and Ribbons at Gap and Express

We always enjoy seeing similar ideas at different places and here’s a new example. At Gap, they have made a ribbon “curtain” using 2″ thick gros grain and lucite stripes to keep it taut, while adding additional ribbon to mannequins … Continue reading

Posted in backdrop, Express, Gap, ribbon, simple ideas | Leave a comment

2D become 3D at Gap

Here is a cute way to help marketing send an impactful message (insert black and white and red all over joke here) Great cardboard cut outs – balloons, poodle and eiffle tower – really say Paris! And this says children’s … Continue reading

Posted in 2D, black and white, children's, eiffle tower, Gap, graphics | 1 Comment

Back to school!

I don’t think I will ever get use to seeing signs of “back to school” beginning in July. Just as the summer is heating up, the cool looks of fall appear for the junior set. “Leading the pack” this year … Continue reading

Posted in back to school, backdrop, colorful, Gap | Leave a comment

Let’s poll the pole….

Do you love it or hate it? We see this one often – a wooden pole used to promote one item; in this case shorts and polo shirts. Visual merchandisers seem to like this simple idea – hanging a pole … Continue reading

Posted in Gap, multiples, simple ideas | Leave a comment

Stripes Are Us

intersecting lines, diagonal stripes and plaids have been seen around town highlighting summer windows. Used as a bold contrast to a cool palette and as a complement to seasonal madras, the graphic trend helps frame these windows. As the summer … Continue reading

Posted in Gap, J Crew, simple ideas, Summer | Leave a comment

Flower Pot – hot or not?

we don’t do negative often as we know how hard this job is and things don’t often go as planned. But in this case, these paper flower pots were really cute, but the impact was not as powerful as it … Continue reading

Posted in flower pot, Gap, kids windows, spring | 1 Comment