Category Archives: marketing message

Glamorous holiday at Guess

The retail holiday season is almost in full swing and the new Guess location on 5th Ave is ahead of the curve! Their windows were so brand right with mirrored Christmas trees, geometric risers with light bulbs and quilted ottomans. … Continue reading

Posted in black and white, festive, Guess, holiday, lights, marketing message, mirrors, pink, risers | Leave a comment

ID’ing Our Curves at Levi’s

Tape measure curtains are hanging in Levi’s fall windows to promote the brand’s Curve ID category. Ladies of all shapes and sizes can be measured and fitted to the right jean. We love the idea and love their windows just … Continue reading

Posted in backdrop, CDW Merchants, Levi's, Lighting, lights, marketing message, tape | Leave a comment

Ecomm gift card boxes, baubles and tissue

Gift cards are continuing to grow as a way to give a gift will allowing the recipient a little freedom to choose. But brands are finding they need a way to give the gift card while tying it back to … Continue reading

Posted in beads, brand awareness, consistent message, ecomm, gift cards, marketing message, packages, packaging | Leave a comment

Total Brand Messaging @ BirchBox

We are huge fans of Birchbox. For those that don’t know, this is a monthly subscription service that sends beauty samples to it’s members for them to test. Aside from the smart idea of allowing people to test new products, … Continue reading

Posted in Birch Box, brand awareness, colorful, marketing message, packaging, skincare brand | Leave a comment

CDW Merchants newest fan!

We love our customers and their babies – so we made up some onsies to celebrate. One of our customer’s sent us a photo of his latest creation wearing one. If you have a new addition – be sure to … Continue reading

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Seductive seduction at Guess

Guess recently launched a new fragrance Seductive and to support its introduction they added props to their marketing message, which we think makes a much stronger statement! With the addition of dramatic sheers, wooden screens, trunk boxes and a rug, … Continue reading

Posted in fragrance launch, Guess, marketing message, Seductive, visual prop | Leave a comment

L’Occitane reinforces the secrets of summer with props

More marketing enhancement ideas, this time from L’Occitane en Provence, the natural skincare and beauty brand from France. the use of flowers, tree stumps and rocks artful arranged on a green liner, helps impart the message of natural ingredients and … Continue reading

Posted in L'Occitane, marketing message, natural elements, nature, props, skincare brand | Leave a comment

Wishful thinking?

or signs of things to come? This window caught my eye and made me think of the saying “if you build it, they will come”. Perhaps it’s true and symbols of money will bring customers crawling! Let’s hope so. Stay … Continue reading

Posted in marketing message, message in the window, text in window | Leave a comment

Marketing with a message

Livestrong, the Lance Armstrong foundation that helps unite people to fight cancer has teamed up with Nike who is a sponsor of the Livestrong Challenge, which is a series of fundraising events. They have taken to the streets to encourage … Continue reading

Posted in Livestrong, Macy's, marketing message, Nike | 1 Comment

What does your SALE sign say about your brand?

Obviously we pay a lot more attention to store design than the average person, but I am sure you have noticed it too. It seems that every other store has a window dominated by a large sale sign and frankly, … Continue reading

Posted in better sales, marketing message, text in window | Leave a comment