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Category Archives: visual message
Mystery Window in Manhattan
Mystery Window Saw this on another blog but love this quirky story of a man who did his windows just to see who would respond!Visual Merchandising on a personal level. (click the above link to see more)
Posted in funky, mystery window, small props, visual merchandising, visual message
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Madewell is looking well!
Madewell’s windows and interiors have caught our eye recently. From their use of vintage seed packets folded into paper flowers in their Soho store window to the carefully curated interiors, their brand is on it’s way to becoming iconic. Madewell … Continue reading →
Posted in J Crew, jeans, luggage, Madewell, Mickey Drexler, paper flowers, props, vintage, visual merchandising, visual message, visual prop, visuals
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Ideas that travel….
This one is worth revisiting. It is a window that Moschino did back in the fall of 2009 and it’s meant to give the viewer the sense that clothing and fashion are fleeting and on the move. The gypsy wagon, … Continue reading →
Posted in gypsy wagon, Moschino, simple ideas, thematic windows, visual message, whimsical
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Up Up and Away!
Here’s a cute and simple window idea. We have all seen these foil helium balloons – but in gold, spelling out the brand’s name and tied with eye catching ribbon – they become something a lot more elevated and less … Continue reading →
Posted in balloons, gold, lifestyle branding, Louis Vuitton, ribbon, ribbon as prop, simple ideas, visual message
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5 things we LOVE about Visual Merchandising
1. It can tell a storyGood visuals can help a retailer sell the image of their brand. It’s best when visuals tie back to product but as long as the message is clear and the window is effective, we can … Continue reading →
10 Things to consider when planning an appealing window
With so much competition, how do you “cut through the clutter” and make your windows stand out? Think of these 10 things when planning your window and you are sure to hit on a winner. 1. Keep an inspiration guide … Continue reading →
Words to live by…
and the word is – say something. Sometimes consumers need a little direction and in this case retailers step up to guide their customers this holiday season.
