Here is a well designed product that has thought of the entire dress shirt experience, from both the retailer and consumer prospective. The shirt box helps unfold and fold up the shirt, which is great for store level. The shirt stands upright in the box which is great for merchandising. Lastly, it helps to hang the shirt when you get it home or have finished trying it on at the store. Besides the retail level this packaging could also be a great solution for ecommerce. See the original post here.
We were in Ann Taylor the other day and noticed these beautiful beveled edge mirrored risers that they were displaying their shoes and purses on. They definitely set the merchandise off, and help lighten up the bays that the product is in. A very elegant touch and well done piece of visual merchandising.
We thought that this was a nice design executed out of paper board. The paper vases have a nice sophistication to them for something that is relatively low cost. Something like this would make for a great give away, or could be tweaked for maybe a gift card holder.
See the original post here.
These paper bags at Club Monaco echo their consistent brand theme of taking everyday objects and transforming them into exciting windows. These paper bags create a great deal of texture, and balance light and dark shadows to really help set off the product. Well done!
Both Max Mara and Bally London prove that working with small windows should not be a deterrent of creativity. A classic trend that’s coming back into use in a number of stores is, altering and playing with size of products and elements within a window display. The oversize lettering is used to the retailers advantage in different ways. Max Mara uses his signature font as brand support to the products featured, and Bally uses oversize letters, and a shoe to drive home the brand’s product expertise.
We thought this was a great window from the Hudson Bay Company and Converse at Selfridges London. The wooden waves and colorful paddles play well with the merchandise. See the original post at Retail Design Blog.
This is not the first retailer this year to use a natural element in their stores. Tree’s seem to be a little bit of a trend this year. While these are smaller than some of the others we have seen, they are very “Anthropologie” so we think they are a nice design and fit for the brand. See a few of our other Anthro posts here and here.
J.Crew continues to show us this year the power of a simple window. This window does a great job with color and shape to help create a visually interesting design that accentuates the product, but doesn’t overpower it. The result? A strong brand image that continues to draw people into the store. See our previous J.Crew posts here.